Innovative Marketing Ideas (IMI) Launches Proprietary Industry News Platform

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IMI Creates Innovative Breaking News Content Marketing Platform.  

Sites Populated with News from Keywords Relating to Your Industry, Your Vertical, Your Niche

IMI Creates Quality Traffic, Those Who Searched
for Keywords  "Relating to YOUR Industry"

FOR IMMEDIATE RELEASE

Scottsdale, AZ and Malibu,CA: September 20, 2012 —

Innovative Marketing Ideas (IMI) is pleased to announce the launch of our unique industry news platform. Our proprietary software sends out “NewsBots” which scour the web for breaking news on any subject/keyword. Once the breaking news story is found, it is sent to our servers which reformat the news stories into the following easy to read/browse configuration:

• Title
• Picture (if available)
• Credit to Author (i.e. Chicago Tribune)
• 25-200 word Snippet (Preview of Article)
• Direct Link to the Original Content Provider
• Related Breaking News Stories 

50 years ago Gallup released research showing that delivering news is the “most-effective” way to attract people to your business.  

50 years later, Innovative Marketing Ideas has devised a uniquely effective platform designed to do exactly that…by creating “Breaking News” websites that update every hour on the hour.

Immediately after IMI”s platform reconfigures the breaking news story, it is published to your “breaking news” website. IMI’s platform can “train” our “NewsBots” to find breaking news on any keyword in any industry, vertical or niche. In addition, the “newsbots” are trained to go out and find breaking news on said keyword(s) every hour on the hour, 24/7/365 providing the latest news on your industry’s sector.

Our systematic approach to creating traffic is enhanced with our proprietorially enriched built-in search engine optimization (SEO) features creating a rich content marketing 2.0 platform designed to create traffic/eyeballs.

Our search engine marketing (SEM) campaign creates the avenue whereby traffic is driven. These “Inroads” lead to more page views, unique visits and thus more exposure for your brand/product or service since as the breaking news pages are eloquently laced with banner ads/videos featuring your company.

To see an example of our technology in action, please visit our Breaking News site for the Near Field Communication (NFC) Mobile Payments Industry at: http://NFCIP.org or visit http://NBANewsHeat.com which provides breaking news on the NBA’s World Champion Miami Heat. We can provide documentation that each of these sites attract over 10,000 unique page views per month by the end of Month Three.

Introducing IMI’s News Content Marketing Platform

IMI’s platform includes Social Media Optimization (SMO) and will tie-in your breaking news site with a Twitter Account and Facebook page further increasing traffic/brand exposure. In summary, Innovative Marketing Ideas delivers the “content” your potential customers are searching for and delivers it in all the places they go. You’ll find our service remarkably effective because your customers will find you…via the news.

Our SEO/SEM/SMO enriched Breaking News sites start at $99 per month and includes 3 keywords. Additional Keywords are only $25/month. You won’t find a better SEO platform (which performs right before your IMEyes) at a better price anywhere. We guarantee it. As part of our introductory offer, our $249 site-build/setup fee is being waived for the first 100 customers.

Reserve your Industry Breaking News Website with IMI today, before your competition beats you to it. Any keyword, any industry, any vertical, any niche, any language, anywhere in the world. Get yours today! Because “New News is Good News!”

IMEyes Your Brand/Product/ Service Today!

To learn more, please contact us at:BreakingNews@InnovMarkIdeascom or visit Innovative Marketing Ideas website at InnovMarkIdeas.com

For a free white paper on the merits of content marketing, please submit your request to: Whitepaper@InnovMarkIdeas.com

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Advertisement from IMI, the Publisher of ePayment News:

IMI creates and builds "breaking news" websites around industry specific keywords.  Our proprietary "NewsBots" scour the web for specific keywords and once a breaking news story surrounding the keyword is found, it is sent to our server and edited into a news posting containing a Title, Photo, author credit, 25 word blurb and a direct link to the original content provider. The process is well served by the search engines and works as a traffic magnet.  We will provide "targeted traffic" to any vertical, any niche, any subject.  Click here to request more info  Live Site Examples: Near Field Communication News or take a look at the "Breaking News Site" we built for the NBA's Miami Heat. NBANewsHeat.com   Visit  Breaking News = Traffic to learn how your industry related breaking news website can be a "targeted" traffic magnet.

To provide you with an idea of the power behind our technology, we recently announced the upcoming release of NFLNews*.com (* denotes the name of the team)  So let's use the search term: "NFL News for All 32 Teams."  Relatively generic, and keep in mind we're competing with the likes of The NFL, ESPN, NBCSports, CBSSports, YouTube, Wikipedia, ABCSports, and myriad other established sites.

So how do we perform?  Admirably.
Out of 1.05 Billion Search Results,

IMI is #7 and #8 (see below)

Click the graphic below to enlarge:

42 "Mobile Payment" News Stories for Sept 20, 2012

ePaymentNews   for "Mobile Payment"

Apple snubs emerging mobile payment standard Tech2 Apple snubs emerging mobile payment standard. 20 Sep, 2012, 10:28 am IST | General · Tweet. EBay Inc Chief Executive John Donahoe often quotes a merchant saying NFC stands for "Not For Commerce" - and dismisses the prospects of Near Field ... See all stories on this topic »

UCS Technology Services delivering mobile payment technology, loyalty and ... ITWeb wiGroup has created wiCode, a mobile platform allowing retailers to integrate once to a platform (switch) and access multiple mobile payment providers and applications (including e-money, mobile vouchers, mobile coupons and mobile loyalty). With wiCode ... See all stories on this topic »

Canadian government addressing mobile payment regulation Mobile Payments Today Canadian government addressing mobile payment regulation. Tags: Regulatory Issues. September 19, 2012. Canadian regulators are taking small steps towards addressing issues related to mobile payments. Yesterday, Canada's Minister of State (Finance) ... See all stories on this topic »

Logo of Groupon (Photo credit: Wikipedia) GroupOn (NASDAQ:GRPN) Launches New Mobile Payment System Oakshire Financial Stocks were rising after news from U.S. housing came in positive, and an announcement that the stimulus program in Japan is expanding. The Dow Jones Industrial was up 40.19 points, the Nasdaq was up 2.90 points and the S&P 500 was up 3.74 points at ... See all stories on this topic »

Emerging Forms of Mobile Payment Technology Midsize Insider The technology underlying the retail payment industry has been evolving over the past few months with players like Google, MasterCard, and Visa partnering in an early attempt to corner the market. Despite these partnerships among established payment ... See all stories on this topic » Midsize Insider

Mobile Wallets Yet to Replace Traditional Payment Systems in US Retail Outlets Daily Deal Media Many consumers are willing to adopt mobile payment options to reduce the time they have to spend in queues at the checkout counters. With the spread of smart phones and other mobile devices, consumers are ready to leave their wallets behind as they ... See all stories on this topic » Daily Deal Media

PCI Releases Guidelines for Mobile Payment Acceptance NACS Online LOUISVILLE, KY –The Payment Card Industry Security Standards Council released last week best practices guidance for mobile payment acceptance security, Mobile Payments Today reports. The guidelines are intended to offer mobile app developers and ... See all stories on this topic »

Making mobile money pay in Africa BBC News M-commerce, powered by smart mobile payment systems, would radically change the way business is done. Most of sub-Saharan Africa remains a rurally driven agri-economy, with farmers and businessmen having to rely on their local market days to do ... See all stories on this topic »

Merchant Data Systems Offers New Services and Advantages for Book Stores Equities.com Mobile payment options that make use of smartphone applications and the software that powers other mobile devices is rapidly becoming a popular alternative to conventional credit card processing services and options. POS integration of this technology ... See all stories on this topic »

Practical Psychology: Purchase Motivation Is Key Payment Preference ... Vending Times Plus, there's a new payment game in town: mobile payment. And while still in the minority, mobile payment systems that enable consumers to use their smartphones to make purchases are a growing trend that many major technology vendors are pushing ... See all stories on this topic »

New Mobile Payments App to Offer Enhanced Security and New Features Daily Deal Media One of the most robust mobile payment applications on the market to date, will be launched by mobile commerce company Atos Worldline. The new application offers enhanced security for mobile transactions and brings a wide range of features to consumers. See all stories on this topic » Daily Deal Media

Oracle Leverages VeriFone's In-Store Mobile Payment System American Banker (subscription) Oracle Leverages VeriFone's In-Store Mobile Payment System. Print · Reprints · Email · Tweet. More companies are borrowing a page from Apple's playbook and offering a way for store employees to handle customer payments on the floor. In the latest ... See all stories on this topic »

PayDragon adds grocery shopping to its line-busting app Mobile Payments Today PayDragon, the app launched earlier this year to provide restaurants and food trucks a line-busting mobile payment option, is spreading its wings, so to speak. The company has announced its newest feature, Checkout, a shopping function that lets users ... See all stories on this topic »

Facebook Introduces New Shortcut For Mobile Payments WebProNews It also redirects buyers directly to the mobile payment dialog instead of showing the usual Credit Card and PayPal options. Check out the documentation here. Another change is coming to how Facebook handles platform dialogs across both the desktop and ... See all stories on this topic »

Retailers Stay Static on Mobile Direct Marketing News One third of those surveyed said mobile payment systems were not in their budgets for 2012 and 26% assigned them low priority. Traditional bank credit cards—in place at stores represented by 93% of respondents—still fill retailer's payment needs ... See all stories on this topic »

Visa to offer mobile payments with HDFC bank The Hindu The product is pitted against the interbank mobile payment service (IMPS) launched by the National Payments Corporation of India, which already has 50 banks as members. Mr. Nayak said even though it is starting up with only HDFC Bank, the company is in ... See all stories on this topic »

boxPAY Launches Mobile Carrier Payment Operations in 10 Additional Countries PR Web (press release) Mobile payment options are growing in popularity since they provide a quick, simple way for customers to make online purchases without registering at a website or providing credit card information. boxPAY, an innovative mobile payment provider that ... See all stories on this topic » PR Web (press release)

Groupon adds Apple gadget payment service AFP The company is the brainchild of Twitter co-founder Jack Dorsey and was named after the small, square magnetic-strip readers plugged into smartphones or iPads to allow people to swipe credit cards. The mobile payment services avoid the need to rent or ... See all stories on this topic »

What's the Deal with Groupon's Stock?: Greenberg CNBC.com (blog) CNBC Senior Stocks Commentator. Before jumping with joy over Groupon's announcement that it's getting into the mobile-payment business, beware: Wall Street is doing what it always does — trying to extrapolate a valuation out of something akin to thin air. See all stories on this topic »

'Accumulate' TECHM ; target Rs 930: PL Myiris.com The acquisition will help TECHM to expand its presence in Mobile Value Added Services, Mobile Money and Mobile Payment Solution. The deal is likely to be accounted from Q3FY13. TECHM has paid around 1.4x Trailing Revenue for the acquisition. See all stories on this topic »

TELEFÓNICA SA : A credit card in your smartphone: Telefónica cooperates with ... 4-traders "Mobile payment represents a significant component of the ecosystem surrounding our financial services," says Michiel van Eldik, Managing Director of Wholesale & Partner Management at Telefónica Germany. "The collaboration with DG VERLAG is opening ... See all stories on this topic »

Platform-as-a-Service: PaySourcing Makes Financial as Well as Service ... The Herald | HeraldOnline.com ON offers its customers the implementation of development projects - for example, processing of flight passenger data via on-the-fly registration, including system integration for interfacing with a variety of vendors, through to mobile payment ... See all stories on this topic »

Facebook testing mobile ads on third-party iOS, Android apps Fiercemobilecontent Feds seize Android app marketplaces Applanet, AppBucket in piracy sting · MasterCard delivers mobile payment SDK for Android, BlackBerry · ZTE to launch Firefox OS smartphones in shift away from Android · Google acquires Snapseed photo sharing app ... See all stories on this topic »

BANK OF CHINA LIMITED : Bank of China Launches Virtual Card Payment ... 4-traders ... continue to strengthen payment innovation, combine the development trends of Internet payment and mobile payment to continuously expand the services of queries and the scope of availability for virtual cards loaded on such channels as Internet ... See all stories on this topic »

Vantiv Webinar to Explore Exploding Mobile Payments Market Melodika.net (press release) ... making mobile banking more compelling for consumers; How merchants are using mobile tablets as point-of-sale devices to increase sales and decrease costs; The functionality and value customers are seeking in mobile banking and mobile payment apps ... See all stories on this topic »

Sprint says Virgin Mobile users are safe from account hijacks Computerworld New Zealand ... Battle lines drawn for Patents Bill Committee stage || 4 · Auckland Civil Defence launches iPhone app for emergency alerts || 11 · Business intelligence solutions a top priority for NZ businesses · Snapper launches mobile payment system in Auckland ... See all stories on this topic »

FirstBank launches mobile money platform, to raise branch network to 700 Mobile-Financial.com MoneyGram, Gemalto to partner on international mobile money, transfer services · CMB, HTC reveal new mobile-payment product · Groupon Gambles Big on Mobile Payments · Fiserv Sees Growing Demand for Mobile Banking and Payments from Financial ... See all stories on this topic » Mobile-Financial.com

StanChart offers new features for trade finance e-platform The Asset ... and information needs across the working capital products for corporates and financial institutions. The Straight2Bank Mobile payment and trade authorization tool is available on iOS, with Blackberry and Android versions due to be released shortly. See all stories on this topic »

FTC to look at TSM joint venture in October Telecompaper (subscription) The joint venture would be established by five mobile operators and EasyCard to promote NFC-based mobile payment services. The Fair Trade Commission will look at the plan in October, The Digitimes writes citing Chunghwa Telecom president Lee ... See all stories on this topic »

HTC Launches Windows Phone 8X and 8S: Fast Camera, Beats Audio, Lots of ... LAPTOP Magazine (blog) An 1,800 mAH hour battery promises reasonable endurance while Beats audio with 2.5-volts of amplification offers loud, accurate music playback and NFC chip will allow the device to work with mobile payment systems and tap-to-share applications. See all stories on this topic » LAPTOP Magazine (blog)

Visa targets smartphone payments in Hong Kong South China Morning Post (subscription) Mike Middlemas, Visa's regional director for mobile payment technology for the Asia-Pacific, said the company is in talks with banks to support smartphone payments. Banks with payWave-enabled cards include Hang Seng, Dah Sing, Aeon, DBS, Wing Lung ... See all stories on this topic »

Blogs 10 new results for "Mobile Payment"

Groupon Releases Mobile Payment App and Reader - Macgasm By Andrew Kunesh Accepting payments via tablets and smartphones is becoming the norm as of recently. Macgasm

Groupon Launches Mobile Payment Service - IPO - eWallstreeter Groupon Launches Mobile Payment Service. From: InvestorPlaceIPO Playbook - 2:47pm - September 19, 2012. Groupon stock soared Wednesday as it announced the launch of a new mobile payments service, guaranteeing it will have ... eWallstreeter

Groupon launches its own Square-like payment service for ... By T.C. Sottek ... give Groupon discounts to customers. We'll have to wait see if yet-another mobile payment system can take hold -- as it stands, Groupon has some catching up to do. Source Groupon; Related Items groupon mobile payment payment Square ... The Verge - All Posts

Payair Mobile Payment | Mixing Digital By Charlie Payair Mobile Payment. September 19th, 2012 | Uncategorized | Charlie | No Comments. The Swedish firm Payair have now started to roll out it's payments solution for mobile in Switzerland, Italy, France, Spain and Portugal, this is part of a ... Mixing Digital

New Design and Faster Checkout for Online Mobile Payments ... By Piret Saag With the previous version of our checkout flow, an average first-time online mobile payment took a user around 20 seconds to complete from the time he pressed "Pay by Mobile", entered his phone number and waited for payment confirmation. Fortumoblog

Amazon, PayPal Lead in Consumer Confidence - CreditDonkey By mike@creditdonkey.com (Mike Foster) In recent years, Amazon has leveraged its brand into tablet and mobile phone spaces, with the Kindle Fire and Amazon Wireless offerings, but it has also quietly rolled out a mobile payment service to allow partner merchants a secure payment ... CreditDonkey

Groupon Goes After Square in Mobile Payments - 24/7 Wall St. By Administrator The move is to compete with Square, which just received a valuation of more than $3 billion, and other mobile payment processing firms. The launch is called GrouponPayments for the iPhone and iPod Touch. The aim is to compete on price ... 24/7 Wall St.

Comsec Blog on Information Security: PCI Council releases Security ... By Comsec Consulting Fresh from the oven -- "PCI Mobile Payment Acceptance Security Guidelines" – released last week, is the first outcome of the PCI council "Mobile taskforce" which was established late last year, in order to handle the rapidly evolving and ... Comsec Blog on Information Security

Groupon Starts Dealing With Mobile Payments | Wall St. Cheat Sheet By info@wallstcheatsheet.com (Damien Hoffman) Ebay's (NASDAQ:EBAY) PayPal unit also offers a mobile payment solution via a plug-in card reader. Although there is already heavy competition, investors are pleased with Groupon's latest plan to earn additional revenue. Shares of the ... Wall St. Cheat Sheet

The iPhone 5 Doesn't Have NFC — So What? - Carey Kolaja ... By Carey Kolaja Bluetooth, RFID, even an audio signal could initiate a mobile payment from your phone — and yes, NFC could also do this. What most people don't realize is that NFC is not a one-size-fits-all technology. It has different modes that do different ... AllThingsD

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Why Groupon has joined the mobile payment hunt

Why Groupon has joined the mobile payment huntCBS Moneywatch(MoneyWatch) Groupon (GRPN) will launch a mobile payment system, letting merchants take payments through an iPhone or iPod touch, putting it in direct competition with Square, started by Twitter co-founder Jack Dorsey, and PayPal (EBAY), to mention ...See all stories on this topic »

CBS Moneywatch

Advertisement from IMI, the Publisher of ePayment News:

IMI creates and builds "breaking news" websites around industry specific keywords.  Our proprietary "NewsBots" scour the web for specific keywords and once a breaking news story surrounding the keyword is found, it is sent to our server and edited into a news posting containing a Title, Photo, author credit, 25 word blurb and a direct link to the original content provider. The process is well served by the search engines and works as a traffic magnet.  We will provide "targeted traffic" to any vertical, any niche, any subject.  Click here to request more info  Live Site Examples: Near Field Communication News or take a look at the "Breaking News Site" we built for the NBA's Miami Heat. NBANewsHeat.com   Visit  Breaking News = Traffic to learn how your industry related breaking news website can be a "targeted" traffic magnet.

To provide you with an idea of the power behind our technology, we recently announced the upcoming release of NFLNews*.com (* denotes the name of the team)  So let's use the search term: "NFL News for All 32 Teams."  Relatively generic, and keep in mind we're competing with the likes of The NFL, ESPN, NBCSports, CBSSports, YouTube, Wikipedia, ABCSports, and myriad other established sites.

So how do we perform?  Admirably.
Out of 1.05 Billion Search Results,

IMI is #7 and #8 (see below)

Click the graphic below to enlarge:

Galaxy S3 hacked via NFC at Mobile Pwn2Own competition

ePaymentNews  for NFC Mobile Payment

iPhone 5's Passbook Is Apple's NFC Alternative eWeek Apple was expected to play catch-up to its Android competitors by introducing an iPhone 5 with a larger display and support for Long-Term Evolution (LTE) technology and near-field communication (NFC)—the technology behind a number of mobile payment ... See all stories on this topic »

Galaxy S3 hacked via NFC at Mobile Pwn2Own competitionComputerworldIDG News Service - The Samsung Galaxy S3 can be hacked via NFC, allowing attackers to download all data from the Android smartphone, security researchers demonstrated during the Mobile Pwn2Own contest in Amsterdam on Wednesday. Researchers ...See all stories on this topic »

Audio samples used to secure NFC authentication ZDNet The audio-detection security technique could prove valuable to consumer confidence in NFC technology. Juniper Research estimates that mobile payments, which include mobile shopping, money transfers, and NFC transactions, will reach $670 billion in the ... See all stories on this topic » ZDNet

VeriFone PAYware Mobile Enterprise Provides Test Bed for Oracle Retail Mobile ... PYMNTS.com VeriFone's PAYware Mobile Enterprise for iPod touch provided Oracle with support for the most forms of payment acceptance, including NFC and EMV, in addition to regular magnetic stripe credit and debit cards. PAYware Mobile Enterprise works with all ... See all stories on this topic »

Mobile payments explode in India RFPConnect.com For example, the focus of the presentation was mainly on M-PESA, NFC contactless mobile payments and the impact of Google Wallet. Eighteen months later, and the focus is firmly upon Square and the rise of mobile payments in other territories like India. See all stories on this topic » RFPConnect.com

Report: NFC, smart cards to renew access control market NFCNews ... card credentials, which represent approximately 40% of the global credential market, are expected to lead the next generation of credentials used for physical access control and secondary applications such as electronic payment, identity management ... See all stories on this topic »

Apple's secret plan to join iPhones with airport security CNN If some visionaries have their way, the future of mobile travel will touch virtually every key activity at the airport -- including security and U.S. passports. .... You set it up by attaching your Wallet account to your credit card. Then, you wave ... See all stories on this topic »

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