Motorola, CIECC to Set Up M-Commerce Laboratory in China
Motorola has opened China's first M-Commerce Laboratory in Beijing by joining hands with China International Electronic Commerce Center (CIECC), an agency under China's Ministry of Commerce. The objective is to accelerate mobile commerce development in China.
The M-Commerce Laboratory, according to Motorola, is designed to bridge the gap among industry, government and academia to facilitate certain aspects in the M-Commerce environment such as research and commercialization of mobile applications, mobile payment and security, and enterprise mobile commerce application. By providing an environment to study, develop and promote projects in the mobile commerce domain, the laboratory can help to enhance end-to-end innovation capabilities, believes Motorola.
"M-Commerce will play an important role in China's economic growth, specifically when the country is focusing on driving domestic demand," said Liu Junsheng, general director of CIECC. "Our goal is to develop key enablers, nurture the M-Commerce practice and business environment, and provide services to help enterprises mobilize their business. The establishment of M-Commerce Laboratory will play a vital role in facilitating mobile commerce development in China."
The laboratory will create a platform for the industry players to communicate and cooperate with each other. In addition to regular workshops and forums, the laboratory will also help members to screen out and identify projects for further commercial operation, speeding up the transition process from theory to commercial applications with the help of industry experts and academic institutions.
These efforts, says Motorola, will not only cultivate the mobile commerce environments, but also create real business opportunities for all companies who want to leverage M-Commerce.
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