Monday, June 1, 2009

SAN JOSE, Calif. -- EBay Inc. isremaking its e-commerce marketplace to combat declining sales. In theprocess, it has pitted merchants such as Jack Sheng and Walt Kolendaagainst each other.

Mr. Sheng describes his company, eForCityCorp., as a "mini Wal-Mart." It buys electronics accessories from Chinaand sells 4.3 million of them each year to people looking for dealsonline. After eBay made it cheaper and easier to list products in largequantities for sale last year, his eBay sales in April were up 46% froma year before. The site's changes have "helped good sellers come ...
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