Using Mocapay's mobile Software-as-a-Service (SaaS) technology, zpizza will be able to provide its customers a secure mobile commerce solution. The company will also have the ability to distribute customized promotional text messages and mobile coupons to customers on a national or regional scale, or targeted to specific store locations. Mocapay will initially launch the mobile experience platform within zpizza’s Colorado and Southern California-based locations; zpizza is currently in 16 states, Mexico, and the Middle East with 94 units in total and growing.
“As zpizza grows, we continue to search for ways to differentiate the brand and engage with our customer base,” says Amir Sabetian, vice president of operations for zpizza. “Mocapay’s platform is a SaaS technology so it’s easy for us to implement and scale over time. By working with Mocapay, we now have a new, targeted channel to reach our customers while supporting our marketing and sales efforts and ultimately building customer loyalty.”
Through the relationship, zpizza mobile account holders will be able to conduct mobile transactions at the point-of-sale, access their account balance and transaction history, find the nearest zpizza location accepting mobile gift and loyalty, and reload their zpizza account, all from their mobile phone. Customers will also be able to conduct mobile gifting, which allows real-time gift giving directly to another mobile phone. Not only is this a customer benefit, but mobile gifting helps zpizza to increase its revenue and customer base.
“We are very excited to work with zpizza to provide them an integrated mobile marketing and sales solution to enhance the lifetime value of a customer,” said Kevin Grieve, CEO, Mocapay. “We have seen very strong consumer adoption rates among early customer roll outs, we’re confident Mocapay will have a positive impact on building customer loyalty for the zpizza brand.”
About Mocapay
Mocapay is a mobile experience platform for innovative merchants that offers an integrated marketing and sales solution to enhance the lifetime value of a customer. The platform addresses these merchants’ need for a new channel that will broaden their gift and loyalty programs by mobilizing sales and marketing to reach customers anytime, not just at the point of sale, encourage purchases and build a stronger brand affinity. Based in Denver, Mocapay is a privately held, venture funded company founded in 2006. For more information, visit www.mocapay.com.
About zpizza
zpizza was founded in the art colony of Laguna Beach, California, where creativity and craftsmanship have flourished for almost a century. So it comes as no surprise that our critically acclaimed pizza is a true Laguna original. A passion for great food is why we start with dough made from premium Montana winter-wheat flour prepared fresh every day, hand-thrown and fire-baked until uniquely crisp. Our zest for quality continues when the toppings go on. We combine select ingredients using award-winning skim mozzarella from Wisconsin, certified organic tomato sauce, MSG-free pepperoni, additive-free sausage, and fresh produce. Our gourmet salads and sandwiches are just as delicious. For more information, visit www.zpizza.com.
