First and Only Identity Theft Service on Stored Value Card Set to Launch in Retail Outlets Nationwide Last Week of May
DENVER--(BUSINESS WIRE)--ID Watchdog, Inc. (TSX.V: IDW) (OTCQX: IDWAF), which provides acclaimed consumer-facing identity theft protection and resolution services, announced today that the initial launch and adoption of its idCHECK product among retail stores will be completed before June 1st.
“We expect to have our first store go live in May with many thousands more to follow before the end of the year. Initial commitments have been made by several retailers including huge players in convenience stores, grocery stores, big box, and discounters.”
Distribution efforts have been managed by InComm, who markets retail products across more than 150,000 partner locations worldwide. Made up of big box retailers and regional stores alike, InComm’s existing relationships include Target, Best Buy, 7-Eleven and many others.
The initial launch will be highlighted by availability of idCHECK cards at BJ’s Wholesale Club, Scolari’s, and Spartan Food locations. Initially, 300 retail outlets will stock the product.
“After kicking off preliminary marketing of idCHECK at our conference in January, demand has been very strong for the product among our retail partners,” said Brian Parlotto, Senior Vice President of Consumer Products for InComm. “We expect to have our first store go live in May with many thousands more to follow before the end of the year. Initial commitments have been made by several retailers including huge players in convenience stores, grocery stores, big box, and discounters.”
ID Watchdog’s new retail product, idCHECK, utilizes ID Watchdog’s patent-pending technology to immediately identify whether a consumer has a pre-existing identity theft condition, and outlines recommended next steps based on the report. InComm will work with retailers to offer ID Watchdog’s idCHECK product at an attractive price point, with special offers to upgrade consumers to its flagship monthly monitoring service.
“We are gratified to have this early validation of the idCHECK concept,” said Daniel Mohan, President and COO of ID Watchdog. “The demand for new approaches to identity theft protection is strong and we are committed to maintaining our position as the industry leader in innovation.”
About InComm
InComm is the industry leading marketer, distributor and technology innovator of stored-value gift and prepaid products using its state-of-the-art point-of-sale transaction technology and payment solutions to revolutionize retail product sales and customer experiences. With nearly $8 billion in retail sales transactions processed in 2008, InComm is the nation’s largest provider of gift cards, prepaid wireless products, reloadable debit cards, digital music downloads, content, games, software and bill payment solutions. InComm partners with consumer brand leaders around the world to provide more than 150,000 retail locations the products and services their customers demand. Since 1992, InComm's patented technologies have made the buying process easier for consumers while streamlining the selling process for product and retail partners. To learn more about InComm, visit www.incomm.com or call 1.800.352.3084. InComm is headquartered in Atlanta, GA with offices in Japan, Canada, the United Kingdom, Puerto Rico, Colorado, Texas, Florida, New Jersey, Oregon, Arkansas, Alabama and Minnesota.
About ID Watchdog, Inc.
ID Watchdog Inc. (TSX.V: IDW, OTCQX: IDWAF), provider of idCHECK and ID Watchdog Plus services, is the only identity theft protection company that offers patent-pending, three-tiered comprehensive monitoring, detection and resolution for identity theft. The company proactively detects problems at their source and administers immediate identity theft resolution services to ensure complete peace of mind for its clients. ID Watchdog’s products have been developed with input from industry experts; national consumer advocacy groups; federal, state, and local law enforcement agencies; consumer protection agencies; and adhere to the guidelines published by the Consumer Federation of America.
For additional information, please visit ID Watchdog’s corporate website: www.IDwatchdog.com.
