Together, the two companies will deliver extra layers of security that includes comprehensive identity monitoring for consumers.
WALTHAM, Mass.--(BUSINESS WIRE)--IdentityTruth, the leading provider of a new breed of identity theft monitoring services to help consumers avoid identity theft and safeguard their privacy and identity, today announced the selection of its identity monitoring services by Trend Micro, a global leader in Internet content security. This strategic relationship will enable both companies to offer a PC security product that includes comprehensive identity monitoring beyond basic credit monitoring. The package will also include lost or stolen PC recovery services provided by Absolute® software. This unique, comprehensive consumer bundle will be available on select retail shelves in May 2010.
“Digital financial transactions are no longer limited to the personal desktop computer. Today’s consumers use laptops and mobile communication devices for online banking and shopping, to store financial documents, tax returns and more”
“Digital financial transactions are no longer limited to the personal desktop computer. Today’s consumers use laptops and mobile communication devices for online banking and shopping, to store financial documents, tax returns and more,” said Steven Domenikos, CEO of identityTruth “Identity theft is burdensome and time-consuming, which is why we’ve teamed with a company like Trend Micro that shares the same vision of protecting consumers against identity crimes.”“Trend Micro’s mission is to ensure our customers personal online freedom and peace-of-mind,” said Tobias Lee, vice president of marketing, consumer and small business, Trend Micro. “And as security risks extend beyond the physical boundaries of a desktop computer into the physical world, we’re pleased to partner with identityTruth to extend more layers of security for our customers.”
According to FTC, Identity theft is America's fastest-growing crime. More than 70 million identities will be lost this year alone with as many as 4 million social security numbers being stolen. Simple credit monitoring is not enough - only 15% of identity theft is credit-related (85% of identity fraud happens “outside” the credit system). IdentityTruth has discovered suspicious “identity events” for more than 1 out of 4 consumers who subscribe to its service.
IdentityTruth’s unique Faster than Fraud™ technology combines data from many different sources--going beyond simple credit-based protection to deliver a more complete picture of an individual’s identity risk.
The service continuously combines and analyzes any and all information that is discovered specific to an individual to detect, predict, and alert consumers to suspicious activities, identifying potential fraud patterns before fraud happens and providing concrete next-steps to resolve a problem that may arise.
About IdentityTruth
IdentityTruth is the leading provider of a new breed of service to help consumers safeguard their Privacy and Identity. IdentityTruth’s proprietary technology provides subscribers with advance notice of potential identity fraud so they can take better control to stop it before it becomes costly. IdentityTruth not only detects--but can actually predict--possible problems, and that is what makes IdentityTruth Faster than Fraud™. IdentityTruth is a privately-held, VC- funded company headquartered in Waltham, Massachusetts. Investors include Argonaut Ventures and Stata Venture Partners. For more information, go to www.IdentityTruth.com or call 781-684-1300.
About Trend Micro:
Trend Micro Incorporated, a global leader in Internet content security, focuses on securing the exchange of digital information for businesses and consumers. A pioneer and industry vanguard, Trend Micro is advancing integrated threat management technology to protect operational continuity, personal information, and property from malware, spam, data leaks and the newest Web threats. Visit TrendWatch at www.trendmicro.com/go/trendwatch to learn more about the latest threats. Trend Micro’s flexible solutions, available in multiple form factors, are supported 24/7 by threat intelligence experts around the globe. Many of these solutions are powered by the Trend Micro™ Smart Protection Network™ infrastructure, a next-generation cloud-client innovation that combines sophisticated cloud-based reputation technology, feedback loops, and the expertise of TrendLabsSM researchers to deliver real-time protection from emerging threats. A transnational company, with headquarters in Tokyo, Trend Micro’s trusted security solutions are sold through its business partners worldwide. Please visit www.trendmicro.com.
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