

"Empirically, we have seen increased conversion rates for merchants who display enhanced trust certificates like those available from buySAFE," said Ron Levi, VP of product and brand at TheFind. "Partnering with buySAFE allows us to help merchants build a more trusted relationship with consumers, which ultimately is a benefit to the merchant, the individual shopper, and TheFind."

This joint offering from TheFind and buySAFE is available immediately to online stores in TheFind's merchant center. Merchants can easily upgrade to the full buySAFE Guaranteed service to increase conversion, maximize profits and offer a buySAFE 3-in-1 Guarantee to all of their shoppers.
About TheFind
TheFind is a top 2 shopping search engine, according to comScore's measure of total visits, and from a base of 23 million visits per month, it is also the category's fastest growing site. Unlike anything before it, TheFind is built on multiple patents that make it simple to shop any store and every store, all at once. With the inclusion of matching coupons, reviews, and local store information, TheFind makes smart buying decisions easy. Founded in 2005, TheFind has been profitable since late 2008. TheFind is headquartered in Mountain View, California, with offices in San Francisco and is backed by Bain Capital Ventures, Lightspeed Venture Partners and Redpoint Ventures.
About buySAFE
buySAFE, Inc. provides eCommerce bonding services that build consumer confidence and provide significant financial and brand building benefits for online merchants. buySAFE's bonding solution is backed by the financial strength of Liberty Mutual, Travelers, and ACE USA and its identity theft protection services are provided in partnership with Assurant Specialty Property. With over 4 billion views of the buySAFE Seal, 20 million bonded purchases and over 3,000 buySAFE Merchants, buySAFE is widely recognized as a leader in providing confidence and safety for online buyers and increased sales and profits for online merchants. buySAFE's investors include Grotech Ventures, Core Capital Partners, VeriSign, Inc. and The Hartford Financial Services Group.
SOURCE TheFind