Tuesday, December 7, 2010

Dynamic Card Solutions, Now Part of Datacard Group, Awarded Patent for Printing Method of Instantly Issued Unembossed Financial Cards



ENGLEWOOD, Colo.--(
BUSINESS WIRE)--Dynamic Card Solutions (DCS), recently acquired by DataCard Corporation (Datacard Group), and the leading provider of instant issuance and PIN selection solutions for banks, credit unions and retailers that issue magnetic strip, EMV® compliant and contactless cards, today announced that the U.S. Patent and Trademark Office granted the company a patent encompassing proprietary instant issuance printing technology for unembossed “flat” financial cards, further enhancing Datacard Group’s portfolio of end-to-end instant issuance solutions.
“We are pleased to have obtained this patent, as it demonstrates our ongoing innovation in the marketplace and the fact that we continue to pioneer strategic technology for instant card issuance”

Filed in 2007, the patent entitled ‘Real Time Card Printing Systems and Methods’ (U.S. Patent No. 7806338) describes the ability to produce—at the branch level—financial cards from blank card stock, including the ability to print unembossed financial cards instantly using reverse retransfer film with inhibitor panels.
The CardWizard® software platform enables the instant issuance of permanent financial cards, including debit, credit, ATM or prepaid cards, at the branch level. This patent specifically outlines the CardWizard software’s ability to print standard background designs, custom images, cardholder’s name, expiry date, logos, PAN and CVV/CVV2 codes in real time on full, over-the-edge retransfer film instead of directly on the card, using inhibitor panels to inhibit the retransfer film from transferring to the card on such areas as the signature panel, magnetic stripe or contact chip.
"We are pleased to have obtained this patent, as it demonstrates our ongoing innovation in the marketplace and the fact that we continue to pioneer strategic technology for instant card issuance,” said Ron Zanotti, senior vice president of financial instant issuance for Datacard Group. As debit and credit cards continue to be the convenient payment method of choice, many financial institutions are instantly issuing card products with multiple background images to associate their cards with affinity programs and/or institutional branding. This type of personalization at the branch level is an affordable way that financial institutions can increase service levels, increase revenue generation on cards, and cross-sell other card products.”
With the acquisition of DCS and the CardWizard software, Datacard Group offers a true Secure Issuance Anywhere™ infrastructure, which includes scalable, flexible hardware, software, supplies, and consultation and project management for any card issuance environment. The company’s expertise and intellectual property create an unmatched resource for financial institutions looking to implement a card issuance program that aligns with their business strategy and drives revenue and profitability. These card programs can include central or instant issuance, PIN selection and PIN change, embossed or unembossed cards, and contactless, NFC and EMV® compliant personalization applications.
For more information, please visit www.instantissuance.com or www.datacard.com.
About Datacard Group
Datacard Group is building on a 40-year heritage of innovation and customer success. Our portfolio of solutions, backed by expert service and support, enable card and secure ID programs for financial, government and other markets worldwide. With an unmatched commitment to customer satisfaction, Datacard remains the industry’s leading brand of secure ID and card personalization solutions. www.datacard.com
About Dynamic Card Solutions
Dynamic Card Solutions (DCS), recently acquired by Datacard Group, is the leading provider of instant issuance and PIN selection solutions for banks, credit unions and retailers that issue EMV® compliant, contactless and magnetic stripe cards. DCS currently has more than 550 financial institution customers supporting thousands of active branches globally. For additional information, call +1 303.754.2000 or visit the Dynamic Card Solutions Web site at www.instantissuance.com.


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