ATLANTA--(BUSINESS WIRE)--Cardlytics, the pioneer of transaction marketing in banking, announced today that the Technology Association of Georgia (TAG), has named Cardlytics’ SVP, Rod Witmond, a winner of one of 2010 top Marketing Awards. The awards recognize Georgia-based technology marketers that demonstrate proven results and a track record of marketing innovation.
“Rod’s marketing acumen has propelled our business model into something relevant, creative yet simple to understand.” said Lynne Laube, president of Cardlytics. “Rod has played a key role in contributing to the sustained growth and level of success that Cardlytics has achieved over the past year, and we look forward to his continued leadership as we grow to reach over half of the nation’s households in the next 12 months.”Witmond, SVP, Product Management and Marketing, was awarded a “Corporate Marketer of the Year” award for his work with Cardlytics, where he is responsible for driving the company’s branding and marketing, as well as managing the company's media and analyst relations. During his time with Cardlytics, the company has grown its portfolio significantly and is now providing millions of offers to consumers throughout United States through their banking relationships.
Prior to joining Cardlytics, Witmond was senior vice president of Product Management and Marketing for Minneapolis-based Ceridian Corp. He has held additional executive-level marketing and operations positions for Paris-based Neopost, San Mateo-based eStamp, and was a principal consultant with PricewaterhouseCoopers’. A native of Great Britain, he served more than 11 years as an aviator and officer in the Royal Navy.
About Technology Association of Georgia
The Technology Association of Georgia (TAG) is a non-profit organization whose mission is to support its members by generating opportunities for personal, professional and business growth. By forging strategic alliances, TAG serves as a primary catalyst to foster a rich environment for economic development in Georgia's technology community. TAG is made up of over 10,500 members representing technology leaders from over 1,400 Georgia-based companies, affiliated technology and business organizations. For more information on TAG, visit www.tagonline.org.
About Cardlytics
Through a highly relevant, "market-of-one" approach, Cardlytics unites banks and merchants to provide rich rewards to customers based on their individual purchase behavior. Its technology tracks consumers’ actual purchases, providing the first digital channel that can guarantee offline sales and help consumers realize savings of hundreds of dollars per year on the products they purchase every day. The rewards improve consumers’ banking behavior by increasing usage, reducing attrition and strengthening engagement with online banking. Cardlytics’ multi-channel approach includes online banking, SMS, e-mail, mobile, online-mall and social networks. For more information about Cardlytics, visit www.cardlytics.com.
Contacts
For Cardlytics
Heather Sugg, 813-374-6362
or
Alex Shorter, 678-781-7207
Heather Sugg, 813-374-6362
or
Alex Shorter, 678-781-7207
Permalink: http://www.businesswire.com/news/home/20110118006141/en/Cardlytics%E2%80%99-Rod-Witmond-Named-TAG-2010-Tech
www.ePINDebit.comwww.e-PINDebit.com www.iPINDebit.com www.PINDebit.mobi
