Visa and MasterCard are planning to run advertisements on the perils of new debit card fee restrictions, the Financial Times reported, citing people familiar with the plan.
The two payments companies are working with debit card issuers large and small to persuade public opinion against the cap that’s expected to cost the financial services industry about $12 billion annually.
Read more: Visa to run ads on dangers of capping debit card fees | San Francisco Business Times
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