Mocapay Named Best in Category Winner in Fifth Annual Paybefore Awards

April 01, 2011 08:03 AM Eastern Daylight Time 

2011 Prepaid Expo USA

DENVER--(BUSINESS WIRE)--Paybefore has announced that Mocapay, a mobile consumer engagement platform, was selected as the Best in Category winner for the Business-to-Consumer or -Employee category. The award recognizes Mocapay’s partnership with Wow Bao, a restaurant concept from Lettuce Entertain You Enterprises. Paybefore Awards, now in its fifth year, is the most prestigious recognition of excellence in the worldwide prepaid and stored value card industry. Mocapay received the honor during the Paybefore Awards ceremony at Prepaid Expo USA in Orlando, Florida.

“The Paybefore Awards ceremony is the culmination of a long nomination and review process, where the judges painstakingly compare the merits of many fantastic programs. We are thrilled to honor Mocapay with the Best in Category distinction, which is the highest honor we bestow”

“We are thrilled to be selected a Best in Category winner,” said Doug Dwyre, president, Mocapay. “Mocapay continues to leverage its secure mobile platform and provide merchants a new channel to engage with customers in and out of stores.”

Mocapay was selected by a panel of five industry experts who served as judges for this year’s competition, which—once again—included a record number of entries from around the world.

“Paybefore Awards were created to celebrate the innovators in our industry who are using prepaid to transform payments with ever-more efficient and accessible products,” said Loraine DeBonis, Paybefore editor-in-chief and chair of the judging panel.

“The Paybefore Awards ceremony is the culmination of a long nomination and review process, where the judges painstakingly compare the merits of many fantastic programs. We are thrilled to honor Mocapay with the Best in Category distinction, which is the highest honor we bestow,” she continued.

Wow Bao partnered with Mocapay in 2010 to implement a mobile marketing solution within its Chicago-based restaurants. Using Mocapay's mobile platform, Wow Bao has been successful at offering real-time mobile comp cards in promotional and customer service related situations.

About Mocapay

Mocapay is a mobile platform for innovative merchants that offers an integrated marketing and sales solution to enhance the lifetime value of a customer. The platform addresses merchants' need for a new channel that will broaden their reach to customers anytime, not just at the point of sale, encourage purchases and build a stronger brand affinity. Based in Denver, Mocapay is a privately held, venture funded company founded in 2006. For more information, visit www.mocapay.com

About Paybefore

Paybefore is the leading information provider to prepaid and stored value industry professionals, offering the latest news, commentary and analysis. Paybefore’s family of industry publications include: Paybefore.com™, a searchable online news and information portal; Paybefore News™, daily electronic news briefs; Paybefore News International™, a weekly compilation of prepaid news and events from outside the United States; Paybefore Update™, a downloadable e-newsletter delivered 20 times a year; Paybefore Legal™, a downloadable e-newsletter covering the legislative, regulatory and judicial developments in prepaid, as well as feature articles by leading attorneys in the field; Paybefore Magazine™, a biannual print publication featuring in-depth articles; and the only industry directory, Paybefore Buyer’s Guide™, available online and in print. Visit us at www.paybefore.com.

Contacts

104 West Partners
Johanna Erickson, 720-407-6077
Johanna . Erickson@104west .com