Thursday, May 5, 2011

Bank of Internet Launches Debit Card Cash Back Rewards Program


SAN DIEGO, CA--(Marketwire - May 4, 2011) - Bank of Internet USA (NASDAQBOFI) announced today a New Purchase Rewards Program designed to give customers money-saving offers across a network of popular merchants including restaurants and retail stores nationwide.
Bank of Internet's Purchase Rewards Program is a free program that offers rewards based on the customer's individual spending patterns. Relevant offers are displayed based on how the customer uses their card and new offers appear at log in. There are no coupons to print or special codes to remember, Bank of Internet customers simply click to electronically load the offers onto their Visa® Debit card(s). Customers take advantage of the offer by using their card for the transaction at the merchant point of sale and Bank of Internet credits the customer's account for the redemption of each offer at the end of the month.
"We strive to add value to every interaction we have with our customers," said Greg Garrabrants, President and CEO of Bank of Internet. "Purchase Rewards allows us to deliver offers from recognizable companies that people interact with everyday, so we're providing our customers with a simple way to earn relevant rewards based on their individual spending patterns. Keeping the offers and savings electronic is a simple and convenient way for our customers to save time and money."
Visit Bank of Internet www.bankofinternet.com to learn more about our account offerings and the new Purchase Rewards Program.
About BofI Holding, Inc.
BofI Holding, Inc. (NASDAQBOFI) is the holding company for Bank of Internet USA (the "Bank"), a nationwide savings bank that operates primarily through the Internet. The Bank provides a variety of consumer and wholesale banking services, focusing on gathering retail deposits over the Internet, and originating and purchasing single and multifamily mortgage loans, and purchasing mortgage-backed securities. BofI operates its Internet-based bank from San Diego, California. For more information on Bank of Internet USA, please visit www.bankofinternet.com.
For up-to-date company information and facts and figures about BofI Holding, Inc. visit www.bofiholding.comor contact Kristi Procopio at (858) 704-6239.

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