Thursday, October 20, 2011

Datacard Group Announces EMV® Technology and NFC Adoption Seminar in San Francisco


Educational Seminar Focused on Helping Educate Financial Card Issuers on EMV Technology, NFC Adoption and How the Two Technologies Converge
MINNETONKA, Minn.--(BUSINESS WIRE)--Datacard Group, the world leader in secure ID and card personalization solutions, today announced that it will be hosting a seminar in San Francisco on Nov. 8th focused on educating bank executives, financial card issuers, acquirers, service bureaus and retailers on EMV® technology and Near Field Communication (NFC) adoption in the U.S. marketplace.
“Datacard Group is pleased to be hosting another seminar to help U.S. card issuers understand the EMV technology infrastructure and how to easily integrate this into their card programs”
This three-hour seminar—held at SOMA, 795 Folsom Street 1st Floor in San Francisco—is part of Datacard Group’s EMV technology educational series led by Guy Berg, a global industry expert for Datacard Group. The seminar is designed to help increase awareness of EMV technology requirements, as well as walk attendees through where and how EMV technology and NFC capabilities converge. In addition, it will address the implications of the recent announcement made by Visa, Inc. regarding their timeframes for market adoption of these two technologies.
Datacard Group, with more than 200 EMV technology solutions implemented globally, is uniquely positioned in the market to help companies easily migrate to EMV technology in the U.S. Datacard®solutions currently issue over five million smart cards everyday worldwide.
Berg, who has more than 20 years' experience in the banking and credit and debit card industry, has worked on global EMV technology projects over the past 12 years and is considered an industry expert in EMV technology, U.S. contactless chip cards, NFC payments and the electronic payment ecosystem. In addition, he is known for his the ability to present EMV technology topics in an easy-to-understand manner and has presented at numerous conferences around the globe, including Smart Card Alliance EMV technology workshops and most recently at the Merchant Advisory Group (MAG) U.S. EMV technology migration panel.
“Datacard Group is pleased to be hosting another seminar to help U.S. card issuers understand the EMV technology infrastructure and how to easily integrate this into their card programs,” said Berg. “EMV and NFC technology, unlike magnetic stripe technology, is a much more cross-functional integrated payment application, which means each entity—whether it is an issuer, acquirer, service bureau or retailer—is affected by this payment ecosystem. Understanding the role of each and how this will affect them will help lay the foundation to better understand how to implement these technologies.”
Datacard® Secure Issuance Anywhere™ includes EMV technology and provides customers the flexibility to issue and replace cards anytime, anywhere, with complete security. This integrated platform includes scalable and flexible hardware, software, supplies, consultation and project management for card and credential management – with the capability to easily combine central issuance orinstant issuance, as well as emerging mobile issuance into a single, integrated solution.
For more information, or to register for the event, please visit www.datacard.com/emv-card-issuance-seminar
About Datacard Group
Datacard Group is building on a 40-year heritage of innovation and customer success. Our portfolio of solutions, backed by expert service and support, enable card and secure ID programs for financial, government and other markets worldwide. With an unmatched commitment to customer satisfaction, Datacard remains the industry’s leading brand of secure ID and card personalization solutions.www.datacard.com

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