Friday, November 4, 2011

Italy Mobile Payment Market Forecast Gross Transaction Value to Rise to $38.7 Billion in 2015


DUBLIN--(BUSINESS WIRE)--Research and Markets has announced the addition of IE Market Research Corp.'s new report "3Q.2011 Italy Mobile Payment Market Forecast 2009 - 2015: Gross transaction value of mobile payments in Italy to rise to $38.7 billion in 2015" to their offering.

“3Q.2011 Italy Mobile Payment Market Forecast 2009 - 2015: Gross transaction value of mobile payments in Italy to rise to $38.7 billion in 2015”
Italy Mobile Payment Market Forecast provides a comprehensive forecast of Italy's mobile payment market. We cover annual forecasts of mobile payment users; mobile payment transactions by technology (such as NFC, SMS, WAP, USSD); and mobile payment transactions by type of purchase (such as merchandise, digital products, ticketing, mobile money transfers, bill payments, and pre-paid top-ups). The report is based on Global Consumer Telecommunications Survey -- which covers 50,000 mobile users in 50 markets globally and is the most extensive country-specific forecasts of its kind.
This report will be useful to:
  • Strategists and analysts at mobile phone operators and banks/credit card companies responsible for mobile payment strategy development and business analytics
  • Developers of mobile payment systems at handset manufacturers
  • Device manufacturers in all areas of the telecommunications market that need strategy recommendations on key trends in the global mobile payment industry
  • Financial analysts and portfolio managers covering firms in the mobile payment market
  • Consultants advising their clients on mobile payment markets
  • Researchers who need to gain a better understanding of the global mobile payment market
Key Topics Covered:
Series Covered in this Country Forecast, 2009 - 2015
Mobile Payment Users (millions)
Mobile Payment Transactions by Technology (millions)
Mobile Payment Transactions by User Case (millions)
Gross Transaction Value for Mobile Payments by User Case ($ millions)
Average Transaction Size of Mobile Payments by User Case ($)

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