Tuesday, November 1, 2011

Mobile payments in Eastern Europe to rise to $42.3 billion by 2015 - a 3Q 2011 forecast report


“3Q.2011 Eastern Europe Mobile Payment Market Forecast 2009 - 2015: Gross transaction value of mobile payments in Eastern Europe to rise to $42.3 billion in 2015”
Eastern Europe Mobile Payment Market Forecast provides a comprehensive forecast of the regional and country-specific mobile payment markets. The countries covered are Czech Republic, Hungary, Poland, Russia, and Ukraine.
IE Market Research covers annual forecasts of mobile payment users; mobile payment transactions by technology (such as NFC, SMS, WAP, USSD); and mobile payment transactions by type of purchase (such as merchandise, digital products, ticketing, mobile money transfers, bill payments, and pre-paid top-ups). The report is based on Global Consumer Telecommunications Survey, which covers 50,000 mobile users in 50 markets globally; and is the most extensive country-specific forecasts of its kind.
This report will be useful to:
  • Strategists and analysts at mobile phone operators and banks/credit card companies responsible for mobile payment strategy development and business analytics.
  • Developers of mobile payment systems at handset manufacturers.
  • Device manufacturers in all areas of the telecommunications market that need strategy recommendations on key trends in the global mobile payment industry.
  • Financial analysts and portfolio managers covering firms in the mobile payment market.
  • Consultants advising their clients on mobile payment markets.
  • Researchers who need to gain a better understanding of the global mobile payment market.
Key Topics Covered:
  • SMS
  • WAP/Web
  • USSD
  • NFC
  • Merchandise purchases
  • Digital purchases
  • Ticketing
  • Money transfers
  • Bill payment
  • Prepaid top-ups
  • Average Transaction

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