Monday, January 2, 2012

Turkcell Widens its Mobile Wallet Platform with Akbank - 1/2/2012

Turkcell Widens its Mobile Wallet Platform with Akbank 

Istanbul, Turkey, January 2, 2012 - Turkcell (NYSE:TKC, ISE: TCELL), the leading communications and technology company in Turkey is collaborating with Akbank to merge payment systems with the mobile world. Those Turkcell customers with Akbank's Axess credit card will now be able to enjoy contactless shopping both in and beyond Turkey with Turkcell's Cep-T Cüzdan (mobile wallet) application.

Akbank's Executive Vice President in charge of Payment Systems, Mehmet Sindel commented that "We closely monitor and adopt technological changes that facilitate our customers' lives. Mobile phones have now become such a necessity that they top our "must have gadgets" list. In this sense, mobile operators, their sales channels, and services are also vital in the communications arena. By integrating mobile payment transactions to mobile phones via Turkcell, we will provide our card holders with the advantage of securely using this technology. We thereby add further convenience to their lives."
Having underlined Turkcell's history of firsts, particularly in the area of Near Field Communications ("NFC"), in the context of mobile financial services, Chief New Technology Business Officer Cenk Bayrakdar added that "We have initiated a new era with the Cep-T Cüzdan, which is one of the global firsts in the commercial application of NFC technology. By turning mobile phones into wallets with the Cep-T Cüzdan application, Turkcell customers can enjoy secure and practical contactless payment. We are glad to collaborate with Akbank, one of the most innovative banks in the sector, and introduce their clientele to the advantages of mobile payment."

About Turkcell Cep-T Cüzdan
Turkcell Cep-T Cüzdan is an NFC based mobile wallet service enabling users to realize contactless transactions through their mobile phones for different purposes such as shopping, public transportation, and building passes, etc. without having to use plastic cards. Customers, having a Turkcell SIMPlus 256 SIM card with an NFC featured mobile phone can download the Mobile Wallet application at http://www.t-market.com, Turkcell's application store.

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