Wednesday, April 4, 2012

NFC Technologies and Systems - 2012 - How NFC Works and Why an In-Depth Understanding of the Technology Is the Key to Unlocking Its Potential


DUBLIN--()--Research and Markets has announced the addition of the "NFC Technologies and Systems - 2012" report to their offering.
Get the technical insight needed to make informed decisions about NFC
At first glance, near field communication (NFC) sounds straightforward simply add a credit card to a mobile device and let consumers begin paying for things with their phones.
When it comes to putting together a business case for NFC, however, things are far less simple. It quickly becomes clear that the business potential of NFC is tightly bound up with the technical options available and that an in-depth understanding of how NFC works, at the device level and as a system, is required to understand exactly what those options are.
NFC Technologies and Systems is a new research report that explains every aspect of NFC technology. All the technical terms and industry jargon are explained in plain, clear language with numerous figures and diagrams showing you exactly what is involved at each stage and what your options are.
No technical background in mobile communications, contactless cards or NFC is required to make the most of this report even the most non-technical executive will gain the knowledge needed to make informed business decisions about this fast-emerging technology.
The tools you need to maximise ROI
You'll learn how NFC phones work, why multiple service providers can safely share space on a single secure element, what types of back office system are required and how NFC security works both in theory and in practice.
Crucially, you will also discover the technical decisions that impact most on the costs, returns and viability of an NFC project and what the options are for maximising your return on investment.
Research undertaken for this report has transformed our thinking about the kind of commercial arrangements potential NFC service providers should be making, the business models that are most likely to succeed and who is best positioned to profit from the imminent arrival of NFC.
This report forms part of The NFC Report, a major international research project that examines the business, the technology, the applications, the players and the future of the NFC market.

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