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May 24, 2012 09:00 AM Eastern Daylight Time
U.S. Bank Releases a Cobranded Credit Card App for Android™
MINNEAPOLIS--()--U.S. Bank has introduced an app for Android that allows customers of select retail partners to apply for a credit card while they are shopping and if approved, use it to pay for purchases before they leave the store.
“The U.S. Bank Card App for iPhone and now Android enables our partners to offer convenience and immediate purchasing power to more customers, regardless of their mobile devices”
U.S. Bank Card App for Android mirrors that of the iPhone® app previously announced with REI(Recreational Equipment, Inc) in October 2011 and Ace Hardware in April 2012. REI is the first U.S. Bank cobranded partner to launch the new app for Android.
U.S. Bank plans to continue to roll out the U.S. Bank Card App for Android and iPhone to other cobranded partners in 2012.
“The U.S. Bank Card App for iPhone and now Android enables our partners to offer convenience and immediate purchasing power to more customers, regardless of their mobile devices,” said John Owens, senior vice president of U.S. Bank Retail Payment Solutions. “U.S. Bank is continually looking for mobile opportunities to enhance the relationship with our partners and the experience our customers have interacting with us.”
The Android version of the REI app, called the “REI Visa App,” is free and available from REI’s website and at Google Play. The app allows consumers to easily apply for a U.S. Bank REI cobranded credit card. Approved customers can access a secure, virtual credit card via their mobile phone. The virtual credit card contains information that the new cardholder can provide to the sales specialist so purchases can be made immediately.
Like the iPhone version, the Android app provides anytime access to account management tools, such as viewing the account balance and most recent transactions as well as making a payment to the account. It also features a link to REI’s website to shop for favorite products.
U.S. Bank also provides its banking customers with mobile features that make it easy to check balances, pay bills, transfer money or even deposit a check while they are on the go. The company introduced and is piloting Find US+, an iPhone app that gives users a street view branch and ATM locator using the device’s camera.
U.S. Bank continues to be a leader in payment innovation. In addition to being the first to launch the instant line of credit applications for iPad® and iPhone, it was first to introduce a dual interface payment solution that combines EMV chip, Visa payWave and magnetic stripe technologies to enhance acceptance and compatibility with credit cards systems worldwide.
U.S. Bank Releases a Cobranded Credit Card App for Android™
MINNEAPOLIS--()--U.S. Bank has introduced an app for Android that allows customers of select retail partners to apply for a credit card while they are shopping and if approved, use it to pay for purchases before they leave the store.
“The U.S. Bank Card App for iPhone and now Android enables our partners to offer convenience and immediate purchasing power to more customers, regardless of their mobile devices”
U.S. Bank Card App for Android mirrors that of the iPhone® app previously announced with REI(Recreational Equipment, Inc) in October 2011 and Ace Hardware in April 2012. REI is the first U.S. Bank cobranded partner to launch the new app for Android.
U.S. Bank plans to continue to roll out the U.S. Bank Card App for Android and iPhone to other cobranded partners in 2012.
“The U.S. Bank Card App for iPhone and now Android enables our partners to offer convenience and immediate purchasing power to more customers, regardless of their mobile devices,” said John Owens, senior vice president of U.S. Bank Retail Payment Solutions. “U.S. Bank is continually looking for mobile opportunities to enhance the relationship with our partners and the experience our customers have interacting with us.”
The Android version of the REI app, called the “REI Visa App,” is free and available from REI’s website and at Google Play. The app allows consumers to easily apply for a U.S. Bank REI cobranded credit card. Approved customers can access a secure, virtual credit card via their mobile phone. The virtual credit card contains information that the new cardholder can provide to the sales specialist so purchases can be made immediately.
Like the iPhone version, the Android app provides anytime access to account management tools, such as viewing the account balance and most recent transactions as well as making a payment to the account. It also features a link to REI’s website to shop for favorite products.
U.S. Bank also provides its banking customers with mobile features that make it easy to check balances, pay bills, transfer money or even deposit a check while they are on the go. The company introduced and is piloting Find US+, an iPhone app that gives users a street view branch and ATM locator using the device’s camera.
U.S. Bank continues to be a leader in payment innovation. In addition to being the first to launch the instant line of credit applications for iPad® and iPhone, it was first to introduce a dual interface payment solution that combines EMV chip, Visa payWave and magnetic stripe technologies to enhance acceptance and compatibility with credit cards systems worldwide.
- iPad app allows customers to view account details, transfer funds, pay bills and people, and deposit checks using the tablet camera
- The app is built on the Mobiliti Enterprise platform, which the bank also uses to support mobile banking, enabling integrated channel management and analytics
BROOKFIELD, Wis.--()--Fiserv, Inc. (NASDAQ: FISV), a leading global provider of financial services technology solutions, today announced that U.S. Bank’s online banking customers now have access to an iPad® banking application (app) built on the Mobiliti Enterprise™ mobile banking and payments platform from Fiserv. The U.S. Bank app serves consumers’ growing interest in tablet banking. According to the 2011 Fiserv Consumer Trends Survey, 45 percent of current and prospective tablet owners use or would like to use them for banking.
“With Mobiliti, U.S. Bank is well positioned to meet their customers’ current and future desires for digital financial services through tablet and mobile devices”
Using the iPad app, U.S. Bank customers can check their account balances and activity, complete account to account transfers, view and pay bills, send and receive person-to-person payments and remotely deposit checks simply by snapping a picture. Customers can download the iPad app from the iTunes® app store via a link on the U.S. Bank site.
“Our customers are already using tablets to access their U.S. Bank accounts through the device’s browser, so we know the demand for tablet banking exists and is growing,” said Niti Badarinath, senior vice president and head of mobile banking, U.S. Bank. “Launching an app allows us to deliver a user experience specifically designed for the unique attributes of a tablet, such as the larger touch-screen and a more interactive interface.”
The U.S. Bank iPad application is built on the Mobiliti Enterprise platform, which powers other mobile services for the bank, such as text banking and apps for the iPhone® and Android™ phones. This provides U.S. Bank with integrated channel management and analytics across multiple mobile access modes, giving them a view of how consumers use each mode and how they move between them for different tasks. It also allows the bank to extend its proven mobile risk mitigation and security features to the tablet.
Consumer usability testing was employed during the app development process to ensure that the final product was intuitive and user friendly, and that it included the most sought-after capabilities. The app will continue to be refined based on user feedback.
“A significant portion of tablet owners are using them for banking activities, and as tablet ownership increases, demand for financial services delivered via tablet will increase as well,” said Mike Gianoni, group president, Financial Institutions Group, Fiserv.
“With Mobiliti, U.S. Bank is well positioned to meet their customers’ current and future desires for digital financial services through tablet and mobile devices,” said Erich Litch, division president, Digital Channels, Fiserv.
iPad, iTunes and iPhone are trademarks of Apple Inc. Android is a trademark of Google Inc.
About U.S. Bank
U.S. Bancorp (NYSE: USB), with $341 billion in assets as of March 31, 2012, is the parent company of U.S. Bank, the fifth-largest commercial bank in the United States. The company operates 3,080 banking offices in 25 states and 5,061 ATMs and provides a comprehensive line of banking, brokerage, insurance, investment, mortgage, trust and payment services products to consumers, businesses and institutions. U.S. Bancorp and its employees are dedicated to improving the communities they serve, for which the company earned the 2011 Spirit of America Award, the highest honor bestowed on a company by United Way. Visit U.S. Bancorp on the web at usbank.com.
