Monday, August 17, 2009

ProPay Implements End-to-End Data Security Platform















http://www.propay.comCredit Card Payment Security Goes Beyond PCI, Says ProPay







Removing Sensitive Payment Data is the Only Real Way to Remove the
Risk




LEHI, Utah--(BUSINESS WIRE)--In light of recent security breaches and announced plans by other companies in the industry to address End-to-End (E2E) data security solutions, ProPay has been implementing an End-to-End data security solution over the past several months. To that end, ProPay is announcing a complete End-to-End data security solution which reduces, and even eliminates, the risk merchants bear of having sensitive payment data compromised.

“Fees and fines for payment card breaches has cost companies millions of dollars in 2009, underscoring the need for companies’ End-to-End data security strategies to extend beyond PCI compliance,” says Gary Goodrich, CEO of ProPay, one of the first companies in the United States to offer a comprehensive End-to-End data security offering for the payment card industry.  (Editor's Note:  As is/was HomeATM when it engineered it's PCI 2.x certified E2EE platform)

The foundation of ProPay’s approach starts with removing the existing sensitive data from a merchant and then providing a means of accepting and processing payments that don’t require a merchant to store, transmit, or process sensitive payment data. From the point-of-sale where sensitive payment information is obtained, and a large percentage of credit card data is stolen, ProPay’s products and services safely capture the data and protect it throughout processing, transmission and storage. With this data removed from a merchant’s system, the merchant’s PCI scope is significantly reduced and the associated risks of losing the data are removed.

“ProPay believes End-to-End is much more than just encryption – it’s a full strategy that comprises security, compliance, storage, and single-vendor partnerships, as appropriate, to fit every organization’s individual needs,” continued Goodrich. “ProPay provides an End-to-End solution that we believe is unique in its ability to secure sensitive data by entirely removing it, while still enabling the merchant to perform their necessary business functions with the customer information.”

ProPay’s full E2E strategy takes a four-pronged approach:


  • E2E Security – From the
    point where sensitive payment information is obtained and throughout
    transmission, processing and storage of the data, ProPay removes
    sensitive payment information from the merchant so they never touch
    the data. Removing the data removes the risks.


  • E2E ComplianceProPay
    alleviates most of the merchant’s PCI validation requirements. Rather
    than having to deal with the burdens of evolving security standards
    and then hope that they are not breached, business owners can offload
    the information to ProPay, which specializes in the secure storage and
    handling of such sensitive data.


  • E2E Data StorageFrom
    payment card transaction data to financial, health care information
    and other sensitive personal information, ProPay ensures that
    sensitive data is archived and stored in a secure environment. A
    unique ID or token is used by the merchant for further transactions on
    the data.


  • E2E Single Vendor Partner
    – ProPay has more than a decade of experience providing simple, safe
    and affordable merchant payment solutions to its customers, having
    gained knowledge and expertise in all areas relevant to acquiring,
    issuing, processing, and storing sensitive data.


“ProPay has demonstrated an industry leadership position by ensuring continual compliance with the PCI standard as well as ensuring security remains a core competency of their organization,” said Chris Mark of the Aegenis Group. “ProPay developed the third generation ProtectPay and MicroSecure technologies specifically to reduce the risk to cardholder data and reduce the PCI DSS compliance burden of their clients.”

For more information about ProPay’s end-to-end suite of products and services, visit www.propay.com.

About ProPay

Since 1997, ProPay has led the market in providing simple, safe and affordable credit card processing and electronic payment services for businesses ranging from the small, home-based entrepreneur to multibillion-dollar enterprises.

ProPay understands the unique needs of these businesses and has created merchant services specifically for them. With ProPay, merchants can set up accounts online and begin accepting credit cards without buying special equipment or making long-term commitments or investments. ProPay leads out in educating merchants about how to reduce or eliminate the risk of touching or holding sensitive cardholder data. The company also leads the payments market in the development of secure end-to-end solutions for protecting sensitive data and of alternative payment options that significantly reduce business costs.

ProPay is a privately held company, headquartered in Lehi, Utah. For information, visit www.propay.com/pressroom.

















Contacts










Snapp Conner PR
Clay Blackham or Josh Berndt
801-994-9625
clay@snappconner.com
or josh@snappconner.com














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