Jan 19, 2011 10:39 ETPRINCETON JUNCTION, NJ--(Marketwire - January 19, 2011) - The Smart Card Alliance Transportation Council announced today a new full-day educational workshop on open bank card payments for transit. The Transportation Council also announced two upcoming dates for the workshop: February 15, 2011 prior to the Smart Card Alliance 2011 Mobile and Transit Payments Summit in Salt Lake City, Utah; and March 27, 2011 prior to the American Public Transportation Association (APTA) Fare Collection Workshop and TransITech conference, both in Miami, Florida.
"The transportation industry is going through big changes, with transit agencies in areas like New York, Utah, Washington, DC, Philadelphia, Los Angeles and Chicago showing interest in and/or deploying open bank card payments. As transit agencies are planning their future fare collection programs, they have questions about how open bank card payments can fit with their strategies," said Randy Vanderhoof, executive director of the Smart Card Alliance. "The Transportation Council tapped into the knowledge of its membership, which spans the entire industry -- including transit agencies, bank card issuers, payment brands, integrators, and technology providers -- to create this in-depth educational workshop that answers questions transit agencies may have about open bank card payments."
The workshop provides a comprehensive view of open bank card contactless payments and how they pertain to transit. Industry expert speakers will discuss alternative architectures for open transit fare payment and provide practical planning and implementation guidance for developing the business case and procurement strategy for open bank card payments. The topics covered in the workshop are:
- Overview of Open Bank Card Contactless Payments Technology & Markets.
- Open Bank Card Payments 101: The Banking and Payment Ecosystem.
- Alternative Architectures for Open Transit Fare Payment Systems.
- Following a Standards-Based Approach for Open Transit Payments.
- Examining Open Standard Prepaid Cards for Transit.
- Building a Business Model and Business Case for Open Bank Card Payments.
- Procurement Strategies and Developing an RFP for Open Bank Card Payments.
- Q&A Session with Transit Operators and Open Payments in Transit Experts.
"Having the Transportation Council's workshop on the agenda prior to APTA's Fare Collection Workshop and TransITech conference is a great way for both organizations to work together for the common goal of providing the timeliest payment and fare collection resources to the transit industry," said Brian Stein, chair of APTA's Universal Transit Fare System (UTFS) Contactless Fare Media Standard (CFMS) working group, member of the Smart Card Alliance Transportation Council and business development lead for public transportation in North America at Accenture.
Workshop registration information:
- To register for the upcoming workshop on February 15 at the Smart Card Alliance 2011 Mobile and Transit Payments Summit, visithttp://www.cvent.com/EVENTS/Info/Summary.aspx?e=2cb79f5b-f24b-43c9-82d0-f4009adb1583 and receive early registration discounts until January 28, 2011.
- Registration information for the workshop on March 27, prior to APTA's Fare Collection Workshop and TransITech conference is available athttp://www.cvent.com/EVENTS/Info/Summary.aspx?e=801e25ff-db08-4293-9008-0c94fbe1dc58.
About the Smart Card Alliance Transportation CouncilThe Smart Card Alliance Transportation Council is focused on promoting the adoption of interoperable contactless smart card payment systems for transit and other transportation services. The Council is engaged in projects that support applications of smart card use. The overall goal of the Transportation Council is to help accelerate the deployment of standards-based smart card payment programs within the transportation industry.
About the Smart Card AllianceThe Smart Card Alliance is a not-for-profit, multi-industry association working to stimulate the understanding, adoption, use and widespread application of smart card technology.
Through specific projects such as education programs, market research, advocacy, industry relations and open forums, the Alliance keeps its members connected to industry leaders and innovative thought. The Alliance is the single industry voice for smart cards, leading industry discussion on the impact and value of smart cards in the U.S. and Latin America. For more information please visit http://www.smartcardalliance.org.
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